↧
Do You Actually Have A Meaningful Brand?
Only brands that have meaning will survive in the long run. If your company exists solely for profit at the expense of your customers you’re going to have a hard time keeping your business running the...
View ArticleYou’re Chasing The Wrong Metrics, And What To Do Instead
Vanity metrics make you feel good, but they don’t do a whole lot for the bottom-line of your business. Vanity metrics are things like total number of shares, or high traffic spikes. These metrics bring...
View Article